Wednesday, July 21, 2010

Pushing Sales

One possible future for Technology - Pushing Sales

Pushing sales to your Personal Digital Assistant (PDA)/Cell phone, who would have thought that technology, would be possible and yet most of the pieces are in place to do so.

Imagine if you will, you make a trip to the grocery store to do some food shopping and on you hand-held computer/cell phone you get a message pushed to you advertising your favorite fruit, "bananas, being sold at $.29 a pound for today only – limit 5 pounds…"

Or, how about shopping in the mall and while walking by The Gap, you get a message that "Levi’s brand jeans will be on sale today in your size for $20 a pair, limit 2 pair". In terms of a social network, we will see a day wherein all kinds of sales and/or information will be pushed to use from a variety of sources.

One obvious saving are time to produce and print fliers to most who don’t care for the literature anyway.

How about sending a bar-coded image for that coupon? You're probably asking yourself if it's possible...well, it is. I just took a trip to Washington DC, and the airlines are currently offering to push a bar-coded image for a boarding pass to my mobile device for my flight!


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